For US-based Poppy Monk, we sharpened the messaging, brought in better quality traffic and made the website easier to buy from.


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Everything in this guide, straight from the product listing. Step-by-step, at your own pace.
The Data Lab has been built so you don’t need to navigate Google Analytics.
We take your data, combine it across platforms, and turn it into clear insights that show you exactly what to do next, whether that’s something you implement yourself or something we support you with.
The goal is simple, help you maintain strong marketing outcomes and grow your business in a sustainable, data-led way.
But… if you do want to learn Google Analytics, we couldn’t be more supportive.
For years, we’ve talked about the value of understanding your data, and for those who want to go deeper, this guide is the perfect place to start.
Our comprehensive Google Analytics Setup & Optimisation Guide is designed to help you harness the full power of Google Analytics.
Whether you're a beginner or looking to refine your skills, this guide walks you through the essential steps to set up your account, track key website metrics, and optimise performance.
Learn how to:
This guide will equip you to understand the data that ultimately will allow you to improve user experience and drive conversions effectively.
Written by the team behind marketing for these brands



















Shown as percentages, measured against where each business started.
For US-based Poppy Monk, we sharpened the messaging, brought in better quality traffic and made the website easier to buy from.

Cost per sale fell 45% and average order value rose 11%, once the owner could see how traffic, conversion and order value work together.

Rosie started MyTreat with $500 in 2016 and sold it two years and eight months later. She ran its ads with her own money.

When you want more help, here's where to go next.
Prices in NZD. Ad spend is extra and paid directly to the platform.
Can't see your question? Call us on 027 244 0074 or send a message.
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Yes. See our services or get a quote.
Tell us where your marketing is stuck. One of the team will come back with where we'd start and a ranged estimate.
Or call Rosie's team on 027 244 0074, or book a meeting.