This training is built for business owners and teams who want to confidently run and manage their own Meta Ads, whether you're starting from scratch or looking to improve existing campaigns.

Over four structured one-on-one sessions, we guide you through the full process, from messaging and content planning through to campaign setup, lead generation, and performance optimisation.

Rather than managing ads for you, we teach you exactly how to do it yourself, with hands-on support, real-time campaign builds, and clear frameworks you can continue using long after the training is complete.

Our approach is practical and outcome-focused, ensuring you leave with live campaigns, a clear understanding of your data, and the confidence to scale.

Investment
$3,250 + GST
One-off investment

Session #1: Campaign Preparation

This session sets the foundation for everything that follows. We work with you to define clear, compelling key messages that speak directly to your audience, then turn those into strong ad captions that are built to convert. We also review your existing content to identify what is usable, what is missing, and what needs to be created, ensuring you walk into the next session with a clear content plan and direction.

Session #2: Campaign Setup and Traffic Ads

In this session, we bring everything to life by building your first campaign together. You will learn how Meta Ads are structured, why we start with traffic campaigns, and how to set up your account correctly for reliable data and performance. By the end of the session, your ads will be live, driving traffic, and generating the data needed to make informed decisions moving forward.

Session #3: Sales, Leads and Conversion Strategy

With real data coming in, we shift focus to turning interest into action. We review early performance to identify what is working, then build a conversion campaign designed to capture leads or sales. You will gain a clear understanding of how to structure bottom-of-funnel campaigns and what drives someone to convert, setting you up to generate real results from your ads.

Session #4: Understanding the Data for Scaling

This final session is where everything starts to click. We take a deep dive into your Ads Manager to show you exactly how to read performance, identify winning ads, and make confident optimisation decisions. You will learn what to pause, what to scale, and how to continue improving your campaigns, leaving with a clear process you can follow each week to grow your results over time.

Training Outcomes

  • Four structured one-on-one sessions with a dedicated Meta Strategist

    This is the core of the offer. Our team walk you through the full journey in sequence: key messaging and content planning (Session 1), building and launching a live traffic campaign together (Session 2), setting up a conversion campaign for leads or sales (Session 3), and learning to read Ads Manager data to optimise and scale (Session 4). It's personalised to their business, not a generic course.

  • Live campaigns built in real time, not theory

    By the end of the training your ads are actually running and generating both data and results. You build alongside your Meta Strategist, so you leave with active campaigns plus clear frameworks you can keep using week to week after the training wraps up.

  • Technical setup and tracking support from our Data Experts

    Behind the scenes, our team checks the Meta account is technically sound before decisions get made on the data: Pixel setup, event tracking, website integrations and conversion pathways. This matters in a training context because the client needs confidence that what they're seeing in Ads Manager is accurate.

WHAT TO EXPECT

Meta Ad Training Team

AD TRAINING SPECIALIST

Nicole D'Almeida

Nicole brings strategic thinking, hands-on execution, and the ability to clearly teach what actually drives results. With extensive experience managing multi-layered Meta campaigns across top, middle, and bottom of funnel audiences, she understands how to build campaigns that move people from awareness through to conversion.

What sets Nicole apart is her ability to translate complex ad strategy into clear, practical steps that clients can confidently implement themselves. She brings a strong balance of data and creativity, ensuring campaigns are not only structured correctly, but also driven by messaging and content that resonates.

TECH SUPPORT

Cole Boyes

Cole supports the setup and structure of your Meta assets, he checks everything is technically sound, connected, and built for accurate performance tracking from the outset. As our Lead Analyst and Web Developer Integration Specialist, he brings a deep understanding of how data, platforms, and systems need to work together to support effective marketing.

His role is to make sure nothing is missed behind the scenes. From Meta Pixel setup and event tracking through to website integrations and conversion pathways, Cole makes sure your account is configured correctly so the data you are seeing is reliable and actionable. This is critical in a training environment, as it gives you confidence that the decisions you are making are based on accurate information.

Done For You Meta Packages

  • Mini Meta Ads

    For businesses who can see a positive ROI from sending paid Meta ad traffic but do not need a full managed growth campaign. All content is supplied by the client and our role is to manage the campaigns to reach a certain set of agreed objectives (traffic numbers).

    $960 + GST per month. Ad spend is additional and paid directly to Meta.

    Find Out More 

  • Property Developer Lead Generation

    • $2,500 + GST for the setup and first month (includes landing page and creative asset development)
    • $1,850 + GST per month thereafter

    Outcome-focused. Content optimisation included. Ad spend is additional and paid directly to Meta.

    Find Out More 

  • Meta Growth Package

    For businesses wanting to significantly boost their monthly revenue over a period of months. For businesses starting from scratch and wanting to ramp revenue quickly.
    $1,940 + GST per month
    Outcome focused. Content optimisation included. Three-month minimum. Ad spend is additional and paid directly to Meta.

    Find Out More 

TRAINING OPTIONS - DIY

SELF DRIVE

DIY TRAINING GUIDE

Take control of your Meta ads with a DIY training guide built to help you drive real results.

Perfect for businesses ready to move beyond guesswork, you’ll learn:

• How to structure campaigns for clear ROI tracking
• How to create ads that convert, not just look good
• How to confidently set up and launch your own campaigns
• How to interpret performance data and make smart decisions
• How to budget, scale, and grow sustainably
• What to avoid so you’re not wasting spend

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IN PERSON

FULL DAY TRAINING

Learn how to set up, launch and manage Meta campaigns that actually convert.

Perfect for businesses who have basic experience with ads but want confident, repeatable results.

  • How to structure campaigns for measuring ROI
  • How to create high-performing ads
  • Live ad placement (you’ll walk out with a campaign running)
  • How to read the data & optimise properly
  • Budgeting and scaling strategies
  • How to avoid common mistakes that waste money

Case Studies

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