Rosie Graystone: Creative Director
I want your experience with MyAgency to be completely unmatched. From a support perspective, from a financial integrity perspective, and because of the results our team deliver. I understand there are varying levels of businesses, and we have designed our support to match your objectives and your budget. When we agree to work with you, the financial success of your business becomes our problem, and we are laser focused on the solution.
Cole Boyes: Lead Analyst
Cole Boyes is our Lead Analyst and Web Developer Integration Specialist, combining deep data expertise with technical web and system integration skills. He excels at turning complex datasets into actionable insights while building and optimising websites and connecting platforms to streamline marketing operations.
Based in our South Island office, Cole works closely with clients across NZ, AU & the USA, designing dashboards, tracking campaign performance, and identifying opportunities to improve conversions and ROI. On the technical side, he manages website development, Shopify and CMS integrations, and workflow automation to ensure every digital touchpoint is seamless, efficient, and effective. Cole’s dual focus on data and technology makes him a vital part of the team, helping businesses grow through insight-driven, integrated solutions.
Nicole D'Almeida: Brand Manager
Nicole is a seasoned marketing expert with a strong foundation in content strategy and Meta Ads.
With a BA in Brand Communications and hands-on experience managing multi-layered Meta campaigns across TOF, MOF, and BOF audiences, she brings a data-driven and creative approach to every project.
Nicole has worked with brands in the US, NZ, and beyond, consistently delivering performance-led marketing with heart.
Caray Viegas: Marketing Specialist
Caray is a versatile marketing specialist with hands-on experience across Meta Ads, Shopify development, and creative campaign management. She has a strong track record in producing engaging video content, designing eye-catching graphics, and crafting compelling copy that drives results.
Based in our Auckland office, Caray works closely with our clients, providing tailored support that helps businesses grow and achieve their marketing goals. She also collaborates across the wider MyAgency team, contributing her creative expertise and technical skills to ensure campaigns are effective, cohesive, and aligned with client objectives. Caray’s combination of strategic thinking and practical execution makes her an invaluable part of the team, helping bring ideas to life and delivering measurable impact for every client she supports.
Meagan Te Waita: Marketing Strategist
Meagan, also the founder of the women's clothing brand Ruby & Rain, brings her expertise in social media strategy to MyAgency. She is skilled at crafting content and understands the challenges of managing a business, making her a valuable resource for clients looking to grow their online presence.
Christine Wardell: Content Creator
Christine is responsible for generating compelling content that resonates with the target audience. Her ability to create engaging narratives and visuals plays a critical role in the success of MyAgency's campaigns.
Bryce England: Director
Bryce England is experienced in designing new products and services, improving the efficacy of training transitions, and implementing successful Google AdWords campaigns. Bryce has a fundamental interest in implementing solutions that solve business performance issues rapidly, with little risk.
James Powell: Director
With a bird's eye view across all client activity James is actively working to develop systems that allow us to improve our delivery of expert marketing services to businesses around New Zealand. With a laser focus on automation and an understanding of systems development that compliments his analytical approach to enhancing our marketing machine.