Achieving Your Search Ranking Goals

If your organic sessions are crawling in, we’ve got a problem. Google clearly isn’t your biggest fan (yet). This low level of organic traffic means your site probably isn’t showing up where it counts, or when it does, it’s not giving users a reason to click.

Firstly, is your content relevant and useful? Google rewards pages that genuinely help users, not ones that just talk about themselves.

Are you optimised? Is your content written with the right keywords, structured headings, and meta descriptions that make sense?

Is your URL structure clear? A URL like yourbusinessname.com/shop won’t tell Google what you sell. yourbusinessname.com/blue-running-shoes will.

Are you targeting what people actually search for? There’s a big difference between what you think sounds good and what customers type into the search bar.

If you haven’t added new content to your site in months (or years), don’t be surprised if Google passes you by. Regularly publishing blogs, case studies, or product updates gives search engines a reason to keep coming back. SEO builds long-term visibility and results, so if your organic sessions are stuck in the double digits, it’s time to treat SEO as a priority. Create better content, sort out your technical setup, and make your site worth the click. SEO isn’t magic, but it does reward consistency and strategy.

Ready to Improve Your SEO?
If you’re ready to make the most out of your website, the Basic SEO Audit is the perfect place to start. Book your free discovery call here or reach out to our team to find out more!