Client Spotlight: The Avo Keeper – Turning Taste into E-commerce Success

We’re thrilled to welcome The Avo Keeper to the MyAgency family, a beautifully crafted brand built by Anna and her family, rooted in care for the land and a passion for exceptional food.

From the moment we sampled the product, we knew this wasn’t just any avocado oil. Cold-pressed, all-natural, and lovingly created on a New Zealand avocado orchard, The Avo Keeper oil is pure culinary gold, and a perfect candidate for e-commerce growth.

We know how well high-quality food products perform in the e-commerce space when the right strategies are in place. With The Avo Keeper, we saw an immediate opportunity to make a real impact, starting with some minor adjustments to their Squarespace website and more targeted audience testing through Meta Ads.

By refining the user journey and making it easier for customers to buy, we saw revenue come to life immediately. Through our ad testing and reporting tools, we quickly established a strong foundation of data, including average order value, cost per customer acquisition, and conversion rate.

With these insights, we introduced bundles and multi-buy incentives to increase cart size. This kind of information is absolutely invaluable in the early stages of an e-commerce brand’s growth. Before investing heavily in high-end content, it’s critical to understand which creative assets, offers, and messages actually drive action.

It’s rare to find a product with such genuine quality and care behind it. Anna and her family have poured their time, energy, and love for the land into every bottle of The Avo Keeper oil. Helping them realise their online potential, while supporting their expansion into more bricks-and-mortar stores around Aotearoa, is a privilege we’re proud to be part of.

We can’t wait to share more of this journey as the brand grows.

Explore the product for yourself: www.theavokeeper.co.nz